ESM | B2B Marketing
CLIENT
ESM
EVENT
B2B Marketing Live 2025
VENUE
Excel London
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History
In November 2025, we decided to exhibit at B2B Marketing Live, hosted by Excel London.
This was an opportunity for us to showcase what we offer in terms of our most high end finishes, bespoke curved edges, LED lighting and
Wanting to maximise our return on investment, we also incorporated a tangible interactive survey element - an idea one of our clients loved so much they added a similar element to their stand design.
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Original Artwork & Graphics
With the help of local creative agency partner The Circus, we created our own graphics artwork, with halolit foamex roundels to the back wall and a vinyl process timeline running down the central totem.
Bespoke Finishes
When designing the stand layout and choosing the finishes, our aim was to really show off our capabilities.
From high end curved edges, custom seating and flooring cut ins to attractive LED lighting, halo lit logos and premium acupanel - we really wanted to demonstrate what our design, production and installation team could create.
Interactive Survey
From the beginning of this project, we knew we wanted to incorporate some kind of unique interactive element.
What started out in development as a wall of rotating cubes covering important aspects of our brand identity evolved into an interactive survey
So, at the end of the show, not only had we gained sales leads, but we'd also recorded useful information about what our clients were looking for in a design & build partner. We used this data to inform our ongoing marketing strategy and campaigns.
Client Testimonial
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We loved it!
Rob Brackstone
Managing Director